I am a designer, thinker, maker and strategist from New York living in London. I jumped across the pond in the summer of 2013 working as a design strategy consultant for the first Doblin team established in London to help grow the European practice. I play an integral role in discovery research and insight development, where I lead the definition of design principles for the development of concepts. I translate rich insights into multi-faceted business concepts, which help create a compelling and inspiring future.

In my work I am focused on sustaining the empathy and patient skill required to uncover the innate motivations that guide customer’s behaviors, perceptions and attitudes. I work closely with client teams to develop tangible business concepts that address these complex ecosystems; integrating technical and emotional elements to best address latent needs and market opportunity. I’m an advocate for good design and applying design thinking to solve for a wide array of complex problems.

Prior to joining Doblin I was the lead industrial designer for Fahrenheit 212 in New York and chairman of IDSA NY. I have a background in industrial design with a rich experience in product development, innovation and design. My experience casts a wide net across many industries resulting in numerous design awards and commercialized innovations in the market today. I've had the pleasure to work with Fortune 100 & 500 clients as well as small start up's looking to use design as a tool for growth. Clients have included: PepsiCo, Nestle, Mattel, Phizer, Mars, Campbells, GE Capital, Catterton Partners, Office Depot, Natures Variety, Time Warner Cable, Samsung, NAD Electronics, Bluesound, PSB Speakers, Toshiba, Dansk, Donna Karan, Movado, Cubby, Kabuca, Storij, and others.

I am loving London but remain a loyal New Yorker living with my fiancé and our longhaired chihuahua. I have an obsession with track and field, minimalism, vintage Porsche 911’s, and taking weekend adventures outside the city. I was also a world ranked competitive high jumper, coach and trainer prior to 'jumping' into the design & innovation industry.

Feel free to connect.. Where you can find me...

adam@adamwendel.com
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